* On the abyss between doing and success *
Yesterday we sold in one day 3 of the properties we have been working on in recent months.
The three projects took less than 5 months, sold above the estimated price, at an average return of over 40%.
I mean, I invested 150k, I got 210k back, in a few months.
So far it sounds great, doesn't it?
so that's it..
Neighbor. That's really great.
(How did I work on you? You thought I would say no, right?)
But the drama takes place precisely in this time before success.
Investors are always talking about the difficulty in this business.
The difficulty of managing teams remotely, the difficulty of running a business that is 24/7, the difficulty of dealing with endless barriers.
But for me the biggest difficulty is actually the crazy gap I have been experiencing in recent months between doing and success.
Let's tell the truth for a moment.
We're talking about investments, yes?
The "way" does not interest anyone, if a project ultimately fails.
The "doing" is irrelevant, if in the end I did not make money.
It's challenging, and instructive, and key, and gives a lot of material to Facebook posts.
But the bottom line that is on my mind 24/7 is - the profit line.
And success here does not have several metrics, there is only one metric.
And is perfectly measurable, and clear as the sun.
And in flips, success is present and not present all the time.
A property exceeds a contract, and suddenly the contract is canceled.
Amazing advanced renovation, and suddenly stuck.
I feel like I found a perfect contractor, and then he's gone.
Success is approaching and receding.
Passes by for a moment, and disappears.
And I want to give space (mostly for myself) but also to anyone who needs it like me for a moment ..
To the very not-so-simple emotional place of this gap between doing and success.
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