Nww? How was yesterday evening? You kissed at 12 in the night? Did you take pictures at a party? Because if you haven't taken pictures ...
Nww? How was yesterday? You kissed at 12 in the night? Did you take pictures at a party? Because if you did not take pictures there is a situation that did not happen. And if you were photographed, say thank you to George Eastman.
Until 1889, photography was a matter for experts. Only professional photographers and some crazy ones for that matter. Photography was a complicated and expensive business, but then a young man named George Eastman founded the "Kodak" company. Little Georgie had a dream: to make photography an experience that everyone can enjoy. A vision of photography available, easy to use and cheap for the general public. He invented a series of inventions that made the process of photography easier and cheaper, including dry photographic plates, a box camera and even a camera for children.
In the early 20s, Kodak became a company that dominated the photography market in the world, had the best deal terms of their time, Eastman became a multibillionaire and donated hundreds of millions to charity and all thanks to the vision promotion. perfect.
But then something happened I avoided. George is dead. Not bad, happens to everyone. The tragedy associated with this will come later.
Sitban Sasson was an electronics engineer at Kodak. In 1975, he had a revolutionary discovery and invention. digital camera. Yes yes, he is the one in charge. Camera that does not require film and image development. We're talking 1975. Wow. Since he worked for Kodak, they now had the invention and patent to make photography what it is today. Photography is available and cheaper than it ever was. Mr. Eastman's vision will become more fulfilled than ever before, but here we return to tragedy.
After George's death he was replaced by a group of managers who did not share his vision. They may have seemingly been good managers, but failed to see the big picture and concentrated on short-term financial results. In those days, the success of the Kodak company was based on the sale of film for cameras, developing paper, etc. The development and promotion of a camera that does not require anything, which at the time seemed like a shot in the foot, would surely hurt the bottom line and the financial performance, and the company decided to bury the project.
Fast Forward Some 20 years ago, digital cameras were developed and made popular in every home, reached the phones and we got to see every dinner of every one of our friends on Facebook / Instagram / Wattsap / Twitter / Text / Personal Message if we didn't like it. And Kodak? Left behind with a standard camera in a vanished market, in 2006 they even filed for a receivership, and a company that dominated the photography market became their own shadow. Today, Kodak is still active but ironically provides products for the professional photography market. Turn completely from the vision of the one who established it.
Kodak was founded in Rochester, New York, a city I am very active in. During my frequent visits to the city, I pass by the company's interiors, some of which are still standing with rakes and the wide parking spaces testify to what the company was and what has become today. As a photo enthusiast who grew up in the 80s when the company was at its peak, it's even a little sad.
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Simon Sinek's Infinite Game is a book about the big picture. While I have known Kodak's story for many years, I still used the context Sink made in his book. I'm not as good as Sink so I recommend reading the book for yourselves, but according to Sink there are no winners and losers in business since the rules of the game have not been set. There is no "world champion in business". There is also no definition of the metrics by which a winner chooses. Most of us play with what is no more than "general consents" of how things are done, but in fact there is nothing that prevents us from changing those consents, and the good ones really invent a new game - people like George Eastman or Steve Jobs. Maybe we can change the rules of the game?
So if there are no winners and losers what remains is to continue playing forever. That's the goal. That and getting better all the time, and actions, intentions and decisions must be guided by that. If Kodak had been operating according to the vision, promoting its revolutionary camera first may have hit the bottom line for a short time, but in the long run it was the leading digital company and who knows what the market would look like today as it is part of it.
We, too, must follow these principles. Every decision we make must be examined with the question "Does that decision help me to stay in the game?" If I circle corners in insurance and expose myself to claims I might get a little more deal but is that a good idea over time? If instead of watching a movie I choose to listen to a lecture in my field of activity Is this a wise decision over time? Is the way I work effective and will keep me relevant for many more years, or even though I am so used to it, and despite the difficulty, it is time to introduce new habits? Which, and many others, are excellent questions that need to be left and examined regularly, not just for a year and a new decade.
May everyone have a successful and prosperous New Year. And see you next decade.
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Excellent post ♥ Thank you