Strategy change.
Let's say you chose to do flips rather than scams.
And you're exploring a new market.
In your market research, you have found that the market is great but it “screams” rent.
Would you change strategy? Changing a market?
Still looking for flips in this market?
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Put yourself in the shoes of your final buyer
Will it be a landlord who will move into the property and want higher-level Finishers and be willing to pay for it?
Will it be the person who buys the property as an investment vehicle?
If so, can you buy, invest and renovate and sell it at a price that will give it the return it expects to receive in this particular market and region?
If so and if you believe you can 'satiate' the volume of projects you are looking for then why not?
I personally did flips that wanted me in a market that screamed for rents, investors gave up on them because the properties didn't fit the rents' axes?
There could also be an opportunity here
One can ask which market is this?
Agree with Shimi Elimelech
It's best to take a roadmap written out of your strategy, otherwise you're a gambler.
What is your general strategy? What are the goals?
Assuming that you asked yourself this and went to Flips, it doesn't matter that it's a good market for rent, it shouldn't affect your decision.